Foreign affairs & tradeStatutory authorityExists today
Tourism Australia
1 July 2004 – present
Statutory authority that promotes Australia to international travellers and business events, running global consumer and trade marketing campaigns with the tourism industry.
How it came into existence
Established on 1 July 2004 under the Tourism Australia Act 2004 in the Industry, Tourism and Resources portfolio, merging the Australian Tourist Commission, See Australia, the Bureau of Tourism Research and the Tourism Forecasting Council.
- International tourism marketing
- Overseas tourism offices
- Tourism research and statistics
Legislation: Tourism Australia Act 2004
Changes during its life
- 3 December 2007Moved to the Department of Resources, Energy and Tourism portfolio.
- 18 September 2013Moved to the Foreign Affairs and Trade portfolio.
Main functions
- International marketing of Australia as a destination
- Business events promotion
- Consumer and trade marketing campaigns
- Travel trade events such as the Australian Tourism Exchange
- Partnerships with airlines, industry and state tourism bodies
Where it sits
In the portfolio of Department of Foreign Affairs and Trade.
- Type of body
- Corporate Commonwealth entity
- Portfolio
- Foreign Affairs and Trade
- Accountable authority
- Board – Tourism Australia Act 2004 sections 5 and 9-11, with reference to section 20(3) note and section 53 (membership section 12)
- ABN
- 99 657 548 712
Lineage
Loading lineage…
Sources
Primary sources
- List of Commonwealth entities and companies under the PGPA Act, 1 July 2026 (Department of Finance)
- Australian Government Organisations Register (Department of Finance, data.gov.au) (listed from 11 December 2014 to the latest release (30 June 2026))